Think of your daily activities from the time you wake up in the morning. From the moment your feet hit the ground and you start your morning routine you are experiencing different brands. You might brush your teeth and use a certain type of toothpaste....
In a recent conversation with my grandpa about branding and digital marketing at Amplimark, we discussed how the landscape of attracting customers has drastically changed. Gone are the days of relying solely on traditional advertising methods like the penny saver. In today's digital world,...
The impact of the Coronavirus has been felt by everyone, especially small businesses. However, amidst the challenges, our communities are uniting, relationships are being fortified, and small business owners are adapting to the new normal. In this article, we will explore strategies to maintain...
In the digital landscape, it's crucial to ensure that your website is not only visually appealing but also effectively contributing to your business goals. By utilizing event tracking, you can gain valuable data on user interactions and identify areas of strength and improvement. In...
In the world of content creation, it's common to face challenges when trying to optimize your content and identify the right keywords. However, by adopting a strategic approach, you can enhance your digital marketing efforts and drive profitable results. Let's explore how to find...
It is a very common motivation to be the best, and rightfully so. You want to be the best at your career to gain success. You want to be the best athlete to break new ground and set higher goals. You want to be...
Crafting an effective email marketing strategy doesn't have to be complicated. With the right focus and approach, you can achieve your marketing goals with ease. Val Geisler, the CEO of Fix My Turn, shares valuable insights on optimizing your email marketing efforts. Let's explore...
Would you rather speak with an animated system, or a human? Something to think about. Although animated systems can be efficient, it can never replace the human connection that real people provide. Most of us have seen movies where robots take over, such as The...
Lights, camera, ACTION! Lights, camera, ACTION! These three words resonate with the captivating world of movie sets. But they also hold the key to creating compelling videos that engage your audience and drive results. While many recognize the importance of videos in marketing,...
The success of most businesses relies on their customers. Providing exceptional services that customers can't live without is what keeps a company thriving for years. However, many businesses overlook the importance of customer experience (CX) when implementing marketing strategies or undergoing transitions. A great...