It is not rocket science when it comes to building an email marketing strategy. When you know what to focus on, it makes achieving your marketing goals that much more attainable. Val Geisler, the CEO of Fix My Turn, has a few tips to best...
I had a recent opportunity to represent Amplimark at the 8th annual Content Jam conference in Chicago. Over 600 people were in attendance from 35 different states and over 7 different countries. Being surrounded by a crowd of strangers that all shared a similar purpose...
Budgeting is a requirement for any businesses success. Being aware of where you spend your money allows you to plan for future growth for your business. Expenses like rent, payroll, and insurance are the foundation of any budget. So where does marketing fit in? Marketing...
A properly optimized and efficiently run email marketing campaign can do wonders for your business. Email marketing is one of the fastest growing marketing segments. However, email marketing is not a substitute for other advertising channels such as PPC and media campaigns but rather a...