In today's dynamic and competitive business landscape, a strong brand identity is the cornerstone of success. Your brand is more than just a logo; it's the sum total of your company's values, personality, and the emotions it evokes in your audience. At Amplimark, we understand...
In the ever-evolving world of digital marketing, staying ahead of the curve is crucial to capturing your audience's attention. One of the latest game-changers in the social media landscape is Instagram Reels. In this blog post, we'll explore the importance of Instagram Reels for marketing...
TikTok is a social media platform that has taken the world by storm in recent years. With over 1 billion monthly active users, the platform has quickly become a game-changer for businesses looking to promote their products or services. In this blog post, we...
Data, Data, and More Data No matter the industry in which your business resides, one thing remains the same across the board: a marketing strategy is essential to the growth and development of any business. Without marketing, a business is non-existent in...
From startup companies to businesses looking to rebrand, a powerful, well-designed business logo is key. Your logo is essentially the face of your company, and if it doesn’t showcase your business in the right light, your audience is sure to look elsewhere. ...
Cell phones have become a staple in everyone's day to day life. When doing quick research or looking at content, a majority of people reach for their mobile phones. In order to improve a new users experience with your brand it is vital to have...
What is a Brands Voice & Why is it Important? A brand voice is used when a company engages with an audience. People are social beings, and brands construct a voice around their brand to better form bonds with their supporters, consumers, and target audience. Think...
If you have several websites that share a few characteristics, you might question if there's a better method to manage them other than managing them as single installs. You’re in luck! The answer is yes. This is called a multisite. Think of a multisite as a...
Marketing vs. Branding Often times we hear the terms branding and marketing thrown around interchangeably and this is extremely incorrect. As a result, it is hard to pinpoint clear goals for a company until this confusion is cleared up. Branding and marketing work together...
You already know that digital advertising is effective, but you’re not seeing results. So what do you do? This happens with many companies. They are told that they should spend money on online advertising because they will see direct results, so they rush out and...