Data, Data, and More Data No matter the industry in which your business resides, one thing remains the same across the board: a marketing strategy is essential to the growth and development of any business. Without marketing, a business is non-existent in...
Algorithm Meaning Before I break down the pros and cons of social media algorithms, it’s important to know what an algorithm is. The dictionary definition is, “a set of rules for solving a problem in a finite number of steps …” If you apply...
The number of people with cable and satellite has been steadily decreasing over the years. We are still watching television, but the way we are watching has significantly changed. Streaming has taken the driver’s seat and we do not see it slowing down any time...
There are many different ways to ensure your site is performing smoothly and effectively. You have set goals in place and your website should be helping your business achieve those objectives. One of the most important points of data that is collected is how users...
It is a very common motivation to be the best, and rightfully so. You want to be the best at your career to gain success and hopefully money. You want to be the best athlete to break new ground and set higher goals. You want...
When people think of machines and machine learning in the late 1990 era of robot featured films jump to most people's minds. The Terminator or the Matrix to name a few. Both movies portray machines as scary because they hurt us or try to alter...
Most of us have seen movies where robot take over such as The Matrix and The Terminator. But it wasn’t those movies that freaked me out about robots, it is the fact I received 5 robocalls in 5 minutes early that day. It is not...
Artificial Intelligence, otherwise known as AI, is the technology with the ability to adapt to the person using its technology. It provides the ultimate user experience, or UX, by learning patterns. Unlike programming software, AI is able to update itself. It uses patterns to analyze...
There are two forms of market research: primary research and secondary research. Primary research is conducting and analyzing your own research first hand. In comparison, secondary research is simply seeking out existing research and data which can come from a number of different places such...
Being able to recognize how your business is doing and where you stand in the eyes of a consumer can help your business grow. No matter what your brand is, Market Research is crucial. Without Market Research it will feel like you are blindly promoting...