In the last two hours, have you been on social media? The answer for most of you is probably yes. Social media has become such a dominant part of our lives, and it’s not going away any time soon. Whether you scroll your news feed during your lunch break, while you watch...
If you have several websites that share a few characteristics, you might question if there's a better method to manage them other than managing them as single installs. You’re in luck! The answer is yes. This is called a multisite. Think of a multisite as a...
.ghost-copy { height: 700px;} @media only screen and (max-width: 1024px) { .ghost-copy { display: none; }} In general, the holiday season is unlike any other in terms of consumer behavior. For businesses, it brings a tremendous opportunity for increased sales and...
Why It's Important: Facebook has come a long way since its inception in 2004. Providing a nearly infinite number of features to enhance user experience, this platform also offers multiple resources and tools for its users to improve their Facebook marketing skills. Many people use Facebook to connect with...
Why is Email Marketing Important? To say that email marketing is important is an understatement. Not only does this form of marketing provide you the opportunity to cultivate relationships with customers and potential clients, but it also allows you to communicate with them at a time that...
Algorithm Meaning Before I break down the pros and cons of social media algorithms, it’s important to know what an algorithm is. The dictionary definition is, “a set of rules for solving a problem in a finite number of steps …” If you apply...
Are you weighing your options between paid vs. organic social media? Is one better than the other? Whether you run your own social media accounts or post for clients, it can be hard to determine when to put money behind posts and when to post...
The number of people with cable and satellite has been steadily decreasing over the years. We are still watching television, but the way we are watching has significantly changed. Streaming has taken the driver’s seat and we do not see it slowing down any time...
When was the last time you used your Facebook login? Is it still a relevant platform to push content and advertisements on? The answer is yes! However, you need to be conscious of who your audience is and find the best option that...
In a recent conversation with my grandpa about branding and digital marketing at Amplimark, we discussed how the landscape of attracting customers has drastically changed. Gone are the days of relying solely on traditional advertising methods like the penny saver. In today's digital world,...