Voice Search Optimization As marketing and advertising continues to stretch across multiple avenues, voice search optimization has become a crucial aspect of any successful marketing strategy. As more and more consumers turn to voice-activated devices to search for information, products, and services,...
Enhance Your E-commerce Site with SEO As an e-commerce business owner, you probably know how important it is to optimize your website for search engines. However, with so many different tactics and strategies available, it can be tough to know where to start....
Importance of Search Engine Optimization Just how important is Search Engine Optimization, or SEO, to your search engine ranking? According to Backlinko, the first listing in Google’s organic search results has an average Click Through Rate (CTR) of 27.6%. The further down a...
Search engines use keywords, titles, descriptions, site quality and more to analyze which pages are most relevant to a search query. Search engine optimization (SEO) is an effective way to attract traffic to your digital content by clearly defining the content of a webpage. There...
In a recent conversation with my grandpa about branding and digital marketing at Amplimark, we discussed how the landscape of attracting customers has drastically changed. Gone are the days of relying solely on traditional advertising methods like the penny saver. In today's digital world,...