google ad campaign

Create an Effective Google Ads Strategy in 4 Easy Steps

Benefits of Advertising Advertising has been around for quite some time now. In fact, the first advertisement was developed in Egypt dating as far back as 3000 B.C. Although advertising has existed for a while, it has drastically changed throughout the years. From...

A man pays for a bakery treat. He hands his money to the woman working. There is a display of macaroons right next to the cashier.

Setting a Marketing Budget

Budgeting is a requirement for any businesses success. Being aware of where you spend your money allows you to plan for future growth for your business. Expenses like rent, payroll, and insurance are the foundation of any budget. So where does marketing fit in? Marketing...

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