Iowa Digestive Disease Center offers one of the most comprehensive diagnoses and treatment options for the full spectrum of gastrointestinal (GI) diseases and disorders. IDDC needed a design refresh to reflect current service portfolio and to establish itself as a premier healthcare provider in digestive care.
The second piece of the puzzle was to enhance the usability of the current website so that patient can find information online instead of calling the office for simple questions. IDDC also needed a better integration of its centers of excellence in the new design.
The primary focus of this redesign project was to develop a fully responsive website for a high-end & sophisticated kitchen and bath remodeling business. While existing website did contain all the information about the business, products, and services, it lacked key User Experience elements necessary to create right perception and image. The website also had poor web usability that was reflected in customer feedback gathered by the client.
The West Des Moines Historical Society is a 501(c)3 volunteer-based organization dedicated to community enrichment through education, preservation, and celebration of the history and the heritage of the greater West Des Moines area and its environs.
Most challenging part of this project was to develop a design to showcase the history and cultural heritage of the area while appealing to the younger audience. Being a nonprofit, they also needed a simple and easy to use payment processing system to accept online donations and membership dues.
Information architecture plays a critical role in the overall design of a highly functional website. The new design demonstrates this as it shows significant improvement in web usability without adding more content. It is also evident from the original design that integrating core business values into web design process is a good idea as it helps improve user engagement and online credibility. The content presentation was easy to plan and twitter bootstrap framework delivered a design that was modern, effective, simple yet highly functional.