Harness Insights for More Effective Digital Marketing In the dynamic world of digital marketing, it is crucial to understand your target audience and their preferences. Obtaining valuable insights can significantly impact the success of your marketing campaigns. Surveys have emerged as a...
As the summer weather heats up, there’s no better time than now to also heat up your summer digital marketing strategies! Summer brings forth exciting opportunities to engage with your audience and boost your business. In this blog, we'll explore five effective digital marketing...
As the world becomes increasingly digital, businesses must adapt their marketing strategies to reach consumers where they are most active: online. While social media and search engine optimization (SEO) receive a lot of attention, email marketing remains a reliable, cost-effective, and crucial aspect of...
In today's digital age, businesses of all sizes are competing for attention in an increasingly crowded online marketplace. Content marketing has emerged as a powerful way to attract and engage potential customers by creating valuable and informative content. But what exactly is content marketing,...
TikTok is a social media platform that has taken the world by storm in recent years. With over 1 billion monthly active users, the platform has quickly become a game-changer for businesses looking to promote their products or services. In this blog post, we...
The rise of ChatGPT, developed by OpenAI, has brought about significant advancements in the field of artificial intelligence and its applications in digital marketing. These advancements include: Chatbots Personalized Content Tailored Customer Experiences ...
Located in West Des Moines, Iowa, Amplimark is a boutique digital marketing company with over 20 years of experience in the marketing industry. Unlike a typical marketing firm, the compact size of our agency allows us to be intentional in the work and projects...
Data, Data, and More Data No matter the industry in which your business resides, one thing remains the same across the board: a marketing strategy is essential to the growth and development of any business. Without marketing, a business is non-existent in...
Benefits of Advertising Advertising has been around for quite some time now. In fact, the first advertisement was developed in Egypt dating as far back as 3000 B.C. Although advertising has existed for a while, it has drastically changed throughout the years. From...
There are many actions that need to take place before your advertising campaign goes live, such as creating an advertising plan. Think about your advertising campaign as a trip you are going to take. You wouldn’t start driving to your destination without...